It costs more to be a woman. Seriously. It’s called the Pink Tax. And because of it, the average woman pays an extra $1,351* every year, just for being a woman.Let's #AxThePinkTax
Many people don’t realize that women are paying more on everyday purchases. A lot more.
Enter your birthday to see how much the Pink Tax has cost you.
In your lifetime, the Pink Tax has cost you
At European Wax Center, we believe in a level playing field for all. To raise awareness about the Pink Tax, we will be selling a Pink Tax lip balm for $8.50***, during the months of November and December.Find an EWC Location
#AxThePinkTax is just one part of a larger mission. European Wax Center works every day to empower women with unapologetic confidence. That’s why we partner with organizations that share our vision of
Beauty Changes Lives is a nonprofit foundation that unites beauty and wellness professionals and those they serve, as it elevates, educates, and exposes the power of touch to transform careers, lives, and communities. Its mission is to elevate the perception of the beauty industry as a viable and rewarding career choice.Learn More
On the morning of Wednesday, October 17th, a distinguished group of New York women joined Valerie Steele, Director and Chief Curator of The Museum at the Fashion Institute of Technology, and Sherry Baker, President of Marketing and Product Development for European Wax Center, at an exclusive breakfast to discuss the Pink Tax.Learn More